Jumat, 07 September 2012

8 Healthy Habits for a Healthy Life


Healthy habits should ideally be done regularly and have become part of everyday life. But it's not as easy as imagined. Many of us are hard to make ourselves run healthy habits as doctor recommended.







Here are healthy habits that you can do:



1. Eating healthy foods.

Avoid junk food, fried foods, and other foods that provide a health risk to the body. Expand eating foods rich in fiber,

Top 10 Anti Aging Foods


According to health experts, and nutrition, aging can be influenced by the food factor. According to health experts, and nutrition, aging can be influenced by the food factor. However, taking care of the outside as an anti-aging cream is not enough. You also need to change some habits, including improving diet. For that, here are kinds of food should be consumed to slow the aging process:






How To Prevent Premature Aging, Healthy And Naturally


Prevent premature aging with natural ingredients is highly recommended by experts. Because natural ingredients tend to be healthier and have no harmful side effects when used for long periods of time. Before we know how exactly how to appropriately prevent the signs of aging, it helps us to first identify the cause of things going on. Signs of aging such as wrinkles primarily driven by factors

Kamis, 06 September 2012

Ethical Roulette

Let's play a game.

There has been a lot of talk about ethics and morals around the Internets lately. A lot of name calling. A lot of shaming. A lot of sanctimony. 

Writers are quick to proclaim they'd never pay for reviews, or use sock puppets to promote their own work, or to denounce someone else's work.

This has generated a lot of discussion within my peer network. It's a nice excuse to test our morals, fine tune our sense of right and wrong, and work harder to understand human behavior.

But I don't see a lot of level-headed discussion on the web. I see hysterics, mob behavior, and action motivated by fear or righteous indignation.

I get angry when groups begin acting badly. The AAR. The Authors Guild. Harlequin. The Big 6. When I see this happening, I take them to task for it, using logic and facts and arguments to show how they are wrong.

I recently did this with the NSPHP petition. A petition that named and accused three writers of "damaging publishing", using "underhanded tactics", and stating other authors are doing it as well.

The NSPHP built a carefully constructed case showing how these writers damaged publishing.

Oh, wait. No they didn't. They simply accused and denounced.

But at least they clearly defined "underhanded tactics" and explained in detail how they are illegal and immoral.

Oh, wait. What the trio did wasn't illegal. And there was no posted debate, no public discussion whatsoever of their actions (in fact, discussion in the comments is discouraged and comments encouraging debate have been removed).

But surely they have proof that many other authors are doing this as well. I mean, you don't suddenly post a call to arms unless this is a deeply rooted, widespread problem, right?

Oh, wait. There is no proof. Only assumptions.

Welcome to the wonderful world of moral panic.

So the NSPHP judged three authors, convicted them without any trial or allowing the authors any defense, and then took the moral high ground by shaming them publicly, denouncing their acts without any attempt to dissect or understand those acts, and then shamelessly begged readers for reviews.

Fail.

In fact, if anyone reading this edits Wikipedia, they need to add the NSPHP petition to the moral panic examples. Feel free to use my blog as a citation.

I much prefer debate to name calling. And when someone is accused of something, I try to put myself in their shoes, and wonder if I'd act the same way. If I don't think I'd do those same things, does that make me morally superior? Or am I just lying to myself? 

Has anyone, while witnessing all the vitriol going on right now, asked themselves, "There but for luck go I?"

I have.

We all have morals. Having morals doesn't mean we're always able to follow our own moral code. We're human. We make mistakes. We have moments of weakness. We're also uncannily good at justifying our actions.

I'd never kill another human being. 

But what if your family is being threatened?

I'd never steal. 

But what if you're starving?

I'd never pay for reviews or use sock puppets online. 

Really? Are you sure?

Unless I missed some link or secret page on their website, no one signing the NSPHP petition has proven that what the three accused have done are crimes, or how they are even morally wrong. No one has clearly demonstrated how other writers or readers have been hurt. No one has tried to explain or discuss motive.

There has been no talking about the issues whatsoever. Only assumption, finger pointing, condemnation, and a growing list of author signatures that methinks is growing so fast because innocent writers don't want the mob to turn on them.

Isn't it more productive to have a discussion about the ethics of reviewing than rushing to a snap judgement and joining a mob?

I think these things should be discussed. I think the accused should be considered innocent before proven guilty.

Hence this blog post.

I like John Locke. I've spoken with him at length in the past. I believe he's done a great deal of good for the indie movement. I've found him to be personable, gracious, and good-natured.

I like Stephen Leather. I've only traded emails with him, but I've found him to be personable, gracious, and good-natured. Last year we discussed collaborating on a horror novel together; something I still plan on doing. What kind of man would I be to back out of working with someone because they're currently controversial?

Do I agree or disagree with what they've admitted to doing? Would I do those same things? Have I done similar things?

Ask yourself those same questions. But before you answer, try to open your mind and be honest with yourself.

That won't be easy. It's much easier to express moral outrage. It feels good to see the mighty fall, an unfortunate trait of human nature called Schadenfreude. It feels especially good when people more successful than we are get publicly thrashed. If we can convince ourselves Locke and Leather sold so many books because they are cheaters, we can point to that as the reason why they outsold us, and boldly state, "They sold more than me because they cheated, while I would never stoop so low!"

Actually, they sold more than us because they write books people like, are savvy marketers, and got lucky.

Hard to admit that to ourselves, though. Knee-jerk condemnation and public chastisement is much more pleasurable.

So let's take a little morality test. You can post your answers in the comments, or keep them to yourself. I'm not writing this post to make you feel ashamed, or make you feel morally superior. If you feel the need to post your answers and take the moral high ground on every question I'm about to ask, that doesn't mean much. Being asked something on a blog is not the same as actually being confronted with the issue in real life.

We can all be pious in our minds, and we can proclaim our piety in public. But actions are the real indicator of morals.

So let's begin.

1. Would you accept a glowing blurb from Stephen King (or insert your author of choice) even if he only read 3/4 of your book? 

How about only half of your book? 

Just the first chapter?

What if he didn't read it at all?


2. Would you give someone a free book to review it?

What if instead of a book, you gave them the cash to buy the book with?

Would you hire a publicist to send out books you paid for to reviewers?

Is it ethical to have your book reviewed in a periodical that you write articles for? One that you buy ads in?


3. If your mother wrote a book and wanted you to honestly review it on Amazon, would you? 

Would you give Mom one star if it were bad?

If Mom asked you specifically for a five star review, would you do it?


4. Would you ever review or blurb a book you haven't read? 

What if it was for someone you were friends with? 

What if it was a family member?

What if you were paid $5000 for it? How about $50,000?


5. If your book was getting one star reviews from a fellow writer, would you give their book one star in retaliation?

If that competitor used sock puppets to trash your book, and Amazon didn't remove the phony reviews, would you ask for reviews from family and friends to counter the damage?

Would you post phony five star reviews of your book to counter the damage? 

Would you use sock puppets to trash your competitor's books in retaliation?


6. If spending $5000 on paid reviews guaranteed you'd sell 2 million ebooks, would you do it? 

Would it matter if you publicly disclosed it or not?

What if the reviews were honest reactions from people who read the whole book? 

What if they were written by spambots who automatically gave you five stars? Is their a difference?

Would you pay $1000 to guarantee a front page review of your book in a major periodical? How about $500? Or $50? What if it also guaranteed a place on the periodical's Bestseller list? Does that make it more or less appealing?


7. Would you ever review a book for money? 

Would you ever take a job as a reviewer for Kirkus and PW (two periodicals who charge authors for reviews)?

Would you review books on Amazon for $50 per book?  What if you swore to yourself you'd be impartial?

Would you do so without disclosing the review was paid for? Would you do it and not read the book?


8. Would you ever trade reviews with your fellow authors?

Would you ever ask friends for reviews? Family? Fans? Strangers?


9. Would you ever promote your books on forums, blogs, or social networks?

If you were being trashed on forums, blogs, or social networks, would you defend yourself? And if defending yourself just brought more vitriol, would you consider defending yourself anonymously?

How about under a fake identity? Would you ever use a sock puppet to defend yourself from mob behavior?

Would you use a sock puppet to praise your own work? Denounce the work of others?


10. Would you ever give a one star review to a book you haven't read?

Would you give a one star review to a book because you disapprove of something the author did?

I've seen lots of recent one star reviews for Locke's How I Sold a Million Ebooks in Five Months, and lots of people chiming on on the Locke Hate Parade, and I really have to wonder how these people think they're any better than what they're accusing Locke of.


11. Would you ever trash someone on the Internet? 

What's the minimum a person must have done in order to deserve your trashing them? Must they have done something specifically to you or someone you care about? Or simply something you don't agree with?

Would you do this anonymously?

Is there a difference between criticizing someone on the Internet, and criticizing their books on the Internet? If so, why is one okay and the other not?

And finally...


12. Would you ever sign a petition denouncing authors for buying reviews without closely examining the issue, and in the same breath begging readers to give you reviews?


Here are my answers. As I said, I don't expect people to post their answers in the comments. And some that do, no doubt will be lying to the world and to themselves. I don't think I'm any more honest than anyone else, but I'm going to try my best to answer these as truthfully as I can. I'm sure if I fall short, there will be plenty of people eager to pounce on me.

1. Years ago, I would have loved for Stephen King to blurb me, even if he didn't read the book. I agreed with my publishers that blurbs were an important and essential marketing tool.

Today, I don't feel the need for anyone to blurb me.

Blurbs have always had an element of corruption to them. I blogged about this years ago. So did Barry Eisler. I was more comfortable with it than he was, but I believe we both had sound arguments, and we both agreed there was some shadiness going on.


2. I've never paid for reviews, or a publicist. But I've given out hundreds of my books, both paper and ebooks, in order to get reviews. I've always been upfront that I wanted honest reviews, and have gotten my share of negative reviews from people I've sent books to. 

I still solicit reviews. On my blog. Through my website and newsletter. Whenever I get fan mail, I thank them and ask them to post it as a review.

But I don't read my reviews anymore. Except for a close circle of friends and family, I'm not interested in the opinions of others, either about me or about my work. If I ever become so jaded or self-important that I start writing crap, I expect my support network to bring me back down to earth, just as I'd do for them.


3. Mom would get five stars from me, even if her book was terrible, and I'd help her promote it any way I could. If that reflects badly on me, so be it.


4. Every book I've ever reviewed or blurbed I have read, and I did my best to review it honestly, though I focused on the good and downplayed or ignored the bad.

However, in some rare circumstances, I would review or blurb a book I haven't read for someone I liked. I wouldn't do it for money, because I'm not motivated by money. (I'm serious, I just turned down a speaking gig for $20k) But if an author I respected needed a blurb right away, and I didn't have time to read his book, I'd do something generic such as, "Author X is one of my all time favorites, and he never disappoints."

Actually, it's wrong of me to say I'd blurb a book I haven't read, because I'd actually be reviewing the author instead the book.

So I'd have to say no, I wouldn't review a specific book I haven't read, but I would endorse an author via review or blurb if I'd read them before.


5. I've got lots of one star reviews, lots of haters, and I don't care. I don't give out one star reviews, under my name or via sock puppets. Not because I love everything, but because I don't feel right trashing other people's hard work.

I don't use sock puppets, or post anonymously. But would I ever?

I don't know. My ego is healthy. I don't care if people trash me, so I don't feel the need to defend myself, anonymously or otherwise.


The right to anonymous free speech is protected under the First Amendment. As for sock puppets, check out how Benjamin Franklin used them.

I remember an incident years back, where a comment thread about Stephen Leather was deleted by Amazon.uk, or comments were deleted, or something similar. I'm not bringing this up to dredge up old controversies, but because I remember reading the thread.

Commenters were absolutely viscous toward Leather. I remember being surprised at how nasty it got. I also remember Leather's attitude as bemused more than anything.

Would I create sock puppets to defend myself in a situation like that? I don't think so, because I really don't care. But I also can't condemn someone who does. While deceptive, that doesn't mean it is illegal or immoral.

Publishing is full of deceptive practices. Bestseller lists. Coop. Reviewing. Blurbing. Is a celebrity endorsing a product deceptive? I believe it is, to a degree.

We place a lot of value on honesty and integrity. I think that's good. But judging people who fail to live up to your ideals? That's a problem with the judge, not with the judged.

In other words, it isn't my fault I don't live up to your standards. And there's only one reason you would feel the need to judge me: moral masturbation.


6. If spending $5k on reviews guaranteed I'd sell two million books, hell yeah I'd do it. And I wouldn't care if those reviews were honest or not. I would admit to doing it, and probably encourage others to as well, if selling books were as simple as that. 

But selling books isn't as simple as that.

There's a lot of bad logic floating around about buying reviews. Namely:

a) There is no real guarantee buying reviews, even a lot of them, will lead to sales. It's a risk, and a potentially expense one, both in terms of money and in terms of the disapproval of peers.

b) I don't believe reviews influence buyers very much. I've bought books with one star reviews, and passed on books with hundreds of five star reviews.

c) A paid for review doesn't automatically mean it is disingenuous. I was a judge, several times, for the Writer's Digest short story contest. I was essentially a paid reviewer. And I worked my ass off to be as good a judge as possible. I believe that many paid reviewers have integrity and follow a code of ethics, no matter who pays them.

I've yet to see a single decent argument that explains how buying reviews hurts other authors. Some include:

It isn't fair to game the system!

Joe sez: All systems are gamed, and none are fair. Amazon didn't institute a user review system to make sure all authors had a fair and balanced playfield. They did it to encourage user participation and sell more books. Someone else doing well doesn't hurt you in the slightest.

Lots of reviews lead to higher Amazon ranks! 

Joe sez: Someone prove this. 

If someone has more reviews than me, customers might buy their book over mine! 

Joe sez: Ebooks aren't zero sum. No author makes money at the expense of another author. 

Reviews lead to bestseller lists, which pushes off the honest books and makes them less visable!

Joe sez: There is no proof a lot of good reviews leads to increased sales. In fact, I have ebooks with a few reviews that outsell ebooks with a lot of reviews. Also, ebooks are forever. If you feel you missed a shot at the Top 100 because someone else bought reviews, you can always have another shot later. My ebook The List has been in the Top 100 on four different occasions spanning three years.

Bad reviews hurt authors!

Joe sez: My ebook SERIAL has 156 one star reviews. People have been absolutely virulent in their hatred of that story. Sales remain steady.

All books eventually get one star reviews. Bestsellers. Beloved classics. Award winners. It's one of the hazards of being an artist. I talk more about one star reviews, and why I don't leave them or care about them, in my controversial post Be Deliberate.

I would not pay $1000, or any amount, for a front page review in a periodical, for the same reason I wouldn't pay any amount of money for any reviews. I don't believe reviews are worth paying for. I have more than enough fans who are eager to review me for free.

But if I were a new author, just starting out?

I once used a service called Book Rooster, which connected authors with reviewers. The reviewers weren't paid--they were avid readers who agreed to do reviews in exchange for free copies, and disclosed in their reviews that the copies were free. The website running the service charged $49. I didn't pay--I was given a chance to try it for free. Details on my blog here. The comments are also worth reading, because they discuss ethics.

I wouldn't use the service John Locke did. I also refuse to condemn him for using that service, especially since he is on record as saying he asked for honest reviews.

So why wouldn't I do it?

I'm really trying to be honest when I answer this. Bear with me.

I wouldn't go into a store and steal something because I don't feel it is fair to the shop owner, because they would lose inventory and money.

But I have used file sharing, mostly to get things that are no longer available to buy, such as old TV shows never released on DVD, or out of print music. In that case, no one is losing money, because no one is selling it.

I consider buying reviews to be victimless. Any reader who felt duped because they bought a book based on phony five star reviews could return the book for a full refund, then leave their own one star review.

I have seen ZERO compelling arguments that false reviews or bad reviews hurt other authors. As I've said many times, ebooks are not a zero sum game.

So why wouldn't I buy reviews?

Because I think it would eventually be discovered, and people would judge me and attack me, just as Locke is being attacked right now.

I don't feel the amount of anger leveled against him is worth the benefit he received from paying for those reviews. In fact, I don't think he received much benefit from paying for reviews at all.

I'm not morally superior to Locke. What he did just isn't worth it to me.


7. I would review for money, if I needed money. As I said, I've been a paid judge for writing contests, and I feel it is the same principle. 

But I have little respect for paid critics, and there are many things I'd rather do than be a paid reviewer. Such as clean sewers.

Seriously. Judge a writing contest. It's hell. 

I wouldn't work for Kirkus or PW, because I don't like either publication. I think their programs charging self-pubbed authors for reviews are sleazy.

Not because paid reviews are bad. Not because paid reviews besmirch the integrity of unpaid reviews. But because Kirkus and PW charge a lot of money, and the author won't get their money's worth because Kirkus and PW reviews aren't important or necessary. They just seem important and necessary to newbie authors just starting out.


8. I don't trade reviews with authors. But I do review friends' books, because I truly like their writing.

Anyone looking at the Amazon reviews I've written (I'm also a Vine Reviewer, which I'll get to in a moment) will see I've reviewed almost every one of Robert W. Walker's books with the same review.

I was a big fan of Rob growing up, and meeting him for the first time in person was a rare and memorable treat. A few years ago, Rob hit a patch of very bad luck and was broke. I was just getting started with self-pubbing ebooks, and I predicted this would be a boon for writers. So I paid Book Leaf to scan every one of Rob's books (about 40) and then went through each one to correct typos (book scanning produces lots of errors) and then formatted each one for Kindle and uploaded them with product descriptions. Then I posted the same 5 star review under each of his books, because it applied to all of them, as I'd read all of them.

It was a labor of love for a dear friend whose writing I enjoy. I'm thrilled Rob is doing well with these ebooks. I'd do it again.

I'm not posting this story so the world sees what a swell guy I am. I'm posting it because there are pinheads on the Internet looking for dirt on me, and I don't want Rob or I to get accused of sock-puppetry or shilling or trading favors.

I help my friends. That's part of who I am.

As for Vine Reviews, I'm part of the Amazon Vine Program, which means Amazon regularly sends me free stuff in exchange for a review. In the program I received a free $600 espresso maker. I did my best to review it honestly, and 25 out of 25 people found my review helpful.

That said, aren't I essentially a paid reviewer? The machine costs $600, and I got it for free. It was like the ultimate bribe, especially for a coffee lover like me. But I still wrote what I believe is an honest review, and I stand by that review.

In a discussion of ethics and deception and buying reviews, I'm not comfortable using black and white terminology. I think there are lots of shades of gray. Condemning behavior without discussing it or analyzing it or even asking the offending parties for their side of the story is, in my humble opinion, bullshit.


9. This one baffles me. There are authors who are chastising other authors for buying reviews or using sock puppets by leaving one star reviews on those offending author's books.

How can anyone leave a one star review for a book they haven't read? How can they use reviews as a platform to attack the author? Especially when they're trying to take the moral high ground?

I'm especially baffled because one of the authors doing this had once emailed me, and others, asking us to leave positive reviews of his books.

Notice I'm not naming names, publicly shaming, or preaching sanctimoniously. That's because:


10. I don't trash people on the Internet. I think it's cheap, and petty, and cowardly. Every so often, some pinhead gets chastised in my blog comments, after fair warning. But I don't go on Twitter calling other writers names, I don't dedicate blog posts to their stupidity, and I don't hurl insults that might be read by their family, or their fans, because I think that sucks.

I speak my mind when I see groups of people behaving badly. The Big 6. The Authors Guild. The AAR. Harlequin. The latest group to have a circle-jerk Konrath hatefest on Twitter are some authors who didn't like my opinion of the NSPHP petition. Which brings us to...


11. I would not sign a petition denouncing authors for paying for reviews, while at the same time pleading for readers to review them.

I haven't ever paid for a review. But I think I've shown in this blog post how slippery ethics can be, and I'm not going to jump on the hate wagon to denounce others.

Plus, I'd never ask readers to review me with a line like: Will you use your voice to help us clean up this mess? It makes me wince just reading it. It smacks of hypocrisy and neediness, and is beneath them.

Four hundred plus authors needed to band together to urge readers to review them to "drown out the phoney voices, and the underhanded tactics will be marginalized to the point of irrelevance." 

Seriously? 

Those "phoney voices" are three people! Three people have harmed those four hundred plus so heinously that only readers can step in and correct this terrible injustice?! Three people have caused so much mayhem they must be drowned out?!

Much as I weep for those poor four hundred authors and how they were irrevocably damaged (hint: they weren't)--especially those mega bestsellers whose get full page New York Times ads (hint: that their publishers paid for)--and much as I'm swayed by their persuasive arguments explaining how three people harmed them and the entire system (hint: they have no arguments, persuasive or otherwise), I'm going to have to say a petition that denounces unseemly reviewing methods that ends with an unseemly plea for reviews is very, very, very silly. And I'm being very, very, very kind.

The world doesn't  know, or care, about the problems in the publishing industry. The average reader doesn't care about the DOJ suit, or the AAR and Authors Guild selling us out, or Harlequin screwing writers, or authors behaving badly.

They simply want good books to read.

Those books won't get written if we're all on Twitter 24/7 condemning on another, or blogging incessantly, or spending all of our time pouring over Amazon reviews trying to uncover which are legit and which aren't (seriously, how fucking pathetic is that?)

Now I'm going to unplug for a bit and get some writing done. Which is what we all should be doing.

Peace.

The value of being an imperfect research student

Posted by Heather Yoeli

In their posts of July 23 and 30, White and Adams provide a rigorously evidence-based summary of how to be the excellent research student. I found it a beautiful, if slightly disconcerting, read: carefully structured, convincingly argued, mindful of its chances of being published in the BMJ and (I assume) flawlessly citation-managed and submitted conveniently in advance of its deadline. In their two-part analysis, however, White and Adams neglect either to verify or to justify the imperative of their paradigmatic implication. Or, in less pretentious-sounding academic twaddle... they don’t really tell us what’s so brilliant about being the perfect research student.

And therefore, I would like to respond by proposing that the archetypal Perfect Research Student may not be doing any favours to him or herself or to his or her participants.

To begin with, I will critically evaluate the semiotics of the use made of their Lisa Simpson image. Lisa, as all fans of The Simpsons will know, is a perfect student; bright, attentive and thorough. Her brother Bart is, by contrast, somewhat imperfect; whilst no less intelligent and creative than his sister, he has a tendency to be impetuous, slapdash and prone to sending his supervisors things he is still working on.* And yet, outside of the classroom sphere, it is Bart rather than Lisa who displays the more competent social skills and interpersonal confidence; he has a relaxed, confident and slightly zany manner of engaging and communicating with others. He would make an excellent ethnographer or qualitative interviewer. Lisa, by contrast, has spent too much time at too tender an age seated with her laptop precariously balanced upon a pile of textbooks to know how to talk to anyone other than her laptop. 

And moving The Simpsons to the personal, I have learned through my ethnographically qualitative fieldwork that participants often respond more readily to imperfect than to perfect researchers. Ethnography is about regarding participants as real people, and about building relationships with real people, and real people are inherently imperfect.** I have been carrying out fieldwork on the Cowgate estate in Newcastle (glances distractedly up from laptop to wave to everyone she’s been chatting to) which is a community in which most thirty-something women possess more useful aspirations than to join the hierarchy of public health academia, and therefore a community which regards with confusion and cynicism the archetypal Perfect Research Student.*** I have therefore learned that participants find it easier to relate to me when I am imperfect; when, for example, I arrive at a meeting with half a bowl of my daughter’s porridge (or even half a tummy-full of my son’s puke) adhered to my leggings, or when I get halfway home with a participant’s gloves in my bag. Whereas most of my participants have had no personal experience of sitting in a postgraduate supervision session, many of them have experienced a stroppy toddler refusing her breakfast or a cheerfully regurgitant baby projecting his breakfast back towards the floor, and all of them will have done something as brainless and daft as walking off with someone else’s gloves because all people everywhere have done something similarly brainless and daft. 
 
Imperfection, therefore, is what connects us to our humanity. And our humanity as researchers is what connects us to other people. And being connected to others is a vital component of all qualitative research.


*Admittedly, the last bit isn’t true. It’s merely what I do on an almost monthly basis, and White and Adams tell me I shouldn’t.
**All of the clauses in this sentence should have been evidenced and referenced. I have neglected to do so merely to exemplify my own imperfection.
***Again, this statement should have been verified. It isn’t. As Bart Simpson might say, don’t have a cow about it, dude.

Rabu, 05 September 2012

Guest Post by Summer Daniels

Joe sez: Summer Daniels is the pen name of an erotica author who hosts a Facebook page called What to Read After Fifty Shades of Grey.

The page is a terrific example of what Bob Mayer calls the Discoverability Wars. To quote Bob:

"In the past the competition was for an agent, a book deal, distribution, placement, etc. Now it's all for Discoverability. And there's only so much of it to go around."

I agree that Discoverability (I love that term) is the newest challenge for authors. I disagree a bit with Bob in that there is only so much to go around. As we enter a global market place (someday I'll have readers in China who haven't even been born yet) I think there will be more than enough of the pie available for all authors to share, especially since publishing isn't a zero sum game.

Authors will still require Discoverability, but that is only limited by our imaginations. Summer imagined a spot on the web where fans of Fifty Shades could recommend similar books to each other. A smart idea. But is is a successful one?

Here's Summer to talk about it...

Summer: Joe has been kind enough to allow me to do a guest blog about my journey as an author and why I started the WTRAFSOG (What to Read After Fifty Shades of Grey) reader recommendation / author promotion page.

It is fitting that Joe will post this here, because my journey as an author begins with this blog.  The countless hours I spent reading through old blog posts and thousands of comments was absolutely riveting for someone that was eager to learn about the new publishing world.  The blog was the impetus for me to stop procrastinating and actually start writing.  Joe is very modest about accepting praise, but in this case (unless he heavily edits my blog post) he will have to accept my thanks.

My journey as an author really parallels my real life journey so it is hard to discuss one without the other.  Quick background: Almost 20 years of marriage dissolves suddenly, and I was lonely.  Come to think of it - I was pretty lonely for much of my marriage as well.  That's about it for the background.  I never intended to write erotica, I had all these other stories in my head (and I still do), but the intriguing nature of what was going on in my personal life led me to create my Summer's Journey series.  I call it "True Romance / Erotica" because it is based very closely on my real life, I only changed enough details to protect the guilty.  I figured exposing my personal life in public might be a bit rough on my family and my career.

So I wrote about what was going on in my life, finished Summer's Journey: Volume One - Losing Control (FREE now on Kindle) which is the first of my series, and after about forty-seven rounds of editing, decided to publish it.  I was one of those new authors who knew just enough to know that they knew nothing.  I cannot speak warmly enough about the indie author community and how it embraced me as a new fledgling author.  Many authors, bloggers and readers took valuable time to share insights, show me how to do certain things, offer advice, etc.

Of course I eschewed some of that advice from the very beginning and published the first volume of a new erotic series without any SEX in it.  Volume One is all character development and back story about how I met Mark and his unusual method of courtship.  Authors of erotica that I spoke to were united in their advice that this was not a good idea.  Surprisingly however, it worked.  The series found readers right away that were eager to see what was going to happen next, after that little black dress hit the hotel room floor in Volume One.  That was back in August of 2011 and it has been a very interesting ride since then.

I wish I could speak of having encountered the same level of success as many of the authors who have been guests here, but my sales have been fairly slow, despite some really great reviews.  It was not until quite recently that I really started to take to heart Joe's advice about the best marketing you can do for your current book - is to write your next one.  For a long time I was having entirely too much fun utilizing social media to introduce myself and my story to readers, authors, bloggers, etc.  What I was not doing was writing the next book.  For a series that lends itself to short volumes, I was taking much too long to produce the next one.

It is about this time that I came across this particular nugget of wisdom on Joe's blog:

"One hand should always be reaching up for your next goal. The other should be reaching down to help others get where you're at. We're all in the same boat. Start passing out oars."

Given how I was embraced as a new author, this one really resonated with me.  I began to be more active in the community, taking what I had learned through others or by my own trial and error, and passing it along.  I helped by being a beta reader, doing reviews of books I had read and enjoyed, sharing others promotional efforts to get the word out about new releases, etc.

Then at the end of April this year, I had an idea.  I think Melinda DuChamp recently said in her first guest post here that she was "not above riding on coattails."  The same can be said of myself, although I had another ulterior motive as well.  My intent in setting up the What To Read After Fifty Shades of Grey page was to take advantage of the influx of new readers to the erotica genre and point them towards other talented authors (including myself).  Call it a matter of inspiration (or should that be sin-spiration?), good timing, good luck, etc. - whatever it was - the page has taken off.

I set up the page 4 months ago.  132 days to be exact.  As of this morning, the page has resulted in over 16,250 book sales from the links and averaged over 200 books sold a day during August.  The number of fans of the page just topped 10,800 yesterday and continues to grow at the rate of 100 or so a day.  The number of authors who have messaged me about the uptick in their sales across all platforms after being mentioned on the page is truly unbelievable.  As an author who knows just how hard it can be (pun intended) to market erotica, this warms my heart to be able to give back in some small way to the very community that has supported me from the beginning.

I welcome all authors to post their works on the page.  I will throw out the caveat that the vast majority of books being sold as a result of the WTRAFSOG page are indeed erotic in nature, but if you write a good blurb and grab the reader's attention, you never know.

As a side note, I find it interesting that so many authors speak poorly of the Fifty Shades of Grey series and bemoan her success.  I know that E.L. James herself has admitted that the books are not very well-written, but for the sheer fact that they have gotten so immensely popular, other erotica authors should be grateful.  In a lot of ways, Fifty Shades has peeled back the curtain and exposed erotica to more mainstream attention.  The number of erotica (or erotic romance) authors now making a very good living and being offered traditional publishing deals is increasing daily.  Awhile back on my blog I compared this effect to Tiger Woods.  At the height of his popularity, Tiger brought so many new fans to the game of golf that no matter what you think of him as a competitor, a person or a husband - you cannot deny the positive influence he has had on the sport.  The same is true of Fifty Shades of Grey.  I cannot begin to tell you how many new fans of the Facebook page have introduced themselves starting out with the words, "I am a new reader."   Many authors I have spoken to lately have started to realize that anything that gets people reading again is truly a wonderful thing, because once these readers are done with the Fifty Shades trilogy, they are looking for something else to read.  And they are voracious readers.

As for my Summer's Journey series, I just released Summer's Journey: Volume Four - Corporal Coupling two weeks ago.  After a six month hiatus between volumes, I have my work cut out for me in terms of reestablishing some of the momentum from earlier books.  Balancing time between my full time job, the Facebook promotion page and my own writing has been difficult, but as with all the other tasks involved in self-publishing, I welcome the challenge.

Joe sez: When Summer posted in my comments section a few weeks ago, I was intrigued. Not only by her Facebook page (which I discovered via Ruth Cardello) but by the premise of her series. So I went to Amazon, read Volume One, and then immediately purchased her Summer's Journey: Collection One which compiles volumes 1 -3.

Erotica isn't my thing, but I found the books to be well written, fun, and sexy. As did Mrs. Konrath. I also think the main idea behind them is smart--two divorced people embark on a kinky sexual journey together that is new for both of them--and that releasing them as chapbooks is a clever way to go about it. As Summer hoped, after reading the first 3 parts, I also bought part 4 to see what happens next. That it may actually be true adds to the fun.

Right now, Summer's Journey Volume One: Losing Control  is free in the US and UK, and I recommend people pick it up and help to spread the word. If you can stop reading after the first installment, you have more self-control than I do.

I have some unsolicited advice for Summer, which is par for the course whenever I have a guest.

1. While her chapbooks are fun and make me want to find out what happens next, I'd like them to have a bit more conflict. Summer assured me that future volumes will indeed address this, and told me about some terrific ideas she had.

Conflict is something that a lot of authors tend to downplay, when it should be ratcheted up.

2. I'm not sure Summer is pricing these correctly. I'd recommend Volume One be perma-free (a neat term to describe the act of making it free on Smashwords and waiting for Amazon to price match. That's what Barry Eisler and I have done with Be the Monkey.) Then, because the volumes are short (around 20 pages), I'd charge 99 cents for each. As more and more volumes are added, and the page length goes up, they can be combined and Summer can charge more. 

Maybe Summer has already experimented with price and has proven me wrong, but I do think she'd sell more ebooks, and widen her fanbase, with lower prices.

3. I haven't seen any authors use the chapbook format successfully. Summer is doing what Sue Grafton did (not dissing indies, she's titling her books by following the alphabet) so there will be at least 26 volumes to this series, which should result in a 500 page book when finished. But more than that, it will result in 26 volumes for 99 cents each, and many compilations for $2.99 or more.

I'm intrigued by this idea, to the point where I'm considering doing something similar. Readers may dislike having to wait for installments, but the more Summer writes, the less this becomes a concern. Which leads to...

4. Summer needs to write faster. She should be putting out a new volume every two weeks, at least. I understand that real life intrudes, and that she's doing a lot with her Facebook page, but I think her series has potential, and she should prioritize her writing.

5. If Summer's blog is doing so well, why not turn it into an ebook? There is a perma-free ebook on Amazon called Ten Shades of Sexy which features sex scenes from ten different novels. It has been on the Top 100 Free List for many weeks, and I can't help but assume that readers who read it and like one of the excerpts go on to buy that author's ebook. Not that I advocate Summer take time away from her writing to to make an ebook compendium of books she has featured on her blog, but this is thinking outside the Discoverability box, and could lead to sales. I'm sure many authors would happily donate a sex scene to a compilation called What to Read After Fifty Shades of Grey: Kinky Excerpts from Fifty Top Erotica Authors.

Summer could put one of her own scenes in there (first chapter, naturally) and then ask authors who have appeared on her Facebook page if they'd like to participate, gratis.

I believe erotica is perfectly suited to this type of collection, since the sex scenes are the main reason people read these books.

6. I like the woman on Summer's covers with the lace blindfold, but I'm not keen on the font or the layout.

I realize professional covers are often costly (though right now my cover artist Carl Graves is having another $200 sale on some premade covers that are fabulous) but I think, with minor tweaks, Summer's covers could look more professional and less indie.

7. While my advice is for Summer, it applies to everyone. So does her advice. Summer encouraged user-aggregated content to create a billboard. Where there was once nothing, there is now something, and people are visiting and helping her make it larger while also spreading the word. She's using Facebook much more effectively than a simple author or fan page, and she's gotten good results.

That's all I've got. I wish Summer success, and look forward to Volume Five, which is letter D. I hope it has to do with domination and discipline, and not dirty diapers. :)

Good CoP, bad CoP

Posted by Janet Shucksmith and colleagues

A few dogged staff members in Fuse had been talking for a while about the need to share experience of Knowledge Exchange (KE) in public health across the UKCRC Centres of Excellence. “After all we are the Centre for Translational Research in Public Health” they would say.

And so with all the Centres descending on Durham for conference and summer school fun this was an opportunity not to miss.

We were going to attempt to form a super-group, well not quite, more what is known as a Community of Practice (CoP); inviting anyone (not drawn away by one of the other workshops) with an interest in KE.

Communities of practice are groups of people who share a concern or a passion for something they do and learn how to do it better as they interact regularly.
Excitement grew. What could we share? What could we learn from one another? These questions were newly critical with the second phase renewal bids for centre funding being drafted. Here was the chance to see what crept out of the woodwork when the invitation was issued.

A dozen or so good souls heeded the call. Introductions first, and the meeting immediately assumed the air of an Alcoholics Anonymous gathering..."I'm Stephanie and I am a health statistician.."..this in a very apologetic tone. Never mind, Stephanie. We can see past this failing and will be able to glimpse your inner beauty. The group thus reassured, it turned out that several participants were similarly (dis)abled. What was going on? Was this some crazy research version of the Mystery Shopper schtick? Anyway, it looked like there were enough fuzzy qualitative people to make the group viable, so on we sailed.

CoPs come in all shapes and forms but have the same essential characteristics. They bring together like-minded individuals keen to share thoughts and ideas on a specified theme, often to share resources, news and updates, as well as to argue and reason together to learn more about the chosen theme. So you can have a CoP on almost anything. Try Google if you don't believe us. Best of all the community of practice acronym opens up a whole new range of possibilities. Taxocop is, disappointingly, not a virtual community dedicated to improving the ability of its members to swindle the Inland Revenue, but rather a group of people who like putting things in taxonomies. Hmmm, I think I know where I'd put them in my taxonomy of strange colleagues…

Discussion swirled around, producing some new vocabulary for a few of us...'hive thinking' and 'hackathons' as a way of brainstorming practical problems in the field of computer software (not just for the geeks then).

We emerged with an agreement to continue and develop the CoP. First steps after a note of the meeting involved setting up a virtual community. Kevin Balanda from the Northern Ireland group volunteered. ‘We need to talk about Kevin’* was the comment on the following Monday morning after the first attempt at this went somewhat awry, but we quickly recovered and are now locked into the Health Well website and starting to explore how to use it. We will meet in the too, too solid flesh at least once a year at Centres of Excellence conferences, and may meet for events in between when we have specific issues to ‘hack’ over. It has in the first instance set us off exploring the importance of policy and practice partners being able to access the sorts of journal and report resources in which public health evidence is embedded ... Watch this space!

If you are interested in joining the Community of Practice please contact Kevin.Balanda@publichealth.ie 

*It is thanks to the hard work of Kevin that we now have a forum for discussion