Yes, yes, yes: it's the writing that counts. But your aim is that people should read it, no? In order to get people to read it, you have to pitch it to them. So, your pitch must hook your reader - in this case an agent or publisher - and this hook forms the basis of your pitch.
Pitches and hooks? Gah - get to the point, wummun!
A blog-reader, Sarah from the Slushbusters blog, asked me to say
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